After the amount of litter in his hometown of Mansfield, MA, became too much for him to bear, Neil Rhein decided to organize a committee of local volunteers to clean it up. The success of the first Great American Cleanup of Mansfield in 2008 led to the formation of Keep Mansfield Beautiful.

Since its inception, Keep Mansfield Beautiful has drastically reduced the volume of litter, beautified public spaces, fostered a sense of community pride, and delivered volunteer labor and in-kind donations worth more than $350,000 to the town of Mansfield. In the process, the town has become a cleaner, greener place to live, work, and play. In 2014, Neil founded Keep Massachusetts Beautiful to help bring the same success to towns and cities across Massachusetts.

When he’s not working to advance the cause of Keep Massachusetts Beautiful, Neil operates Bullseye Communications, where he provides professional writing, editing, proofreading, and graphic design services to corporate clients. He also serves as a member of the Mansfield Select Board and is a member of the Massachusetts Municipal Association's Energy and Environment Policy Committee. Neil resides in Mansfield, MA.

Thomas A. Mackie is Senior Counsel at the Boston law firm of Burns & Levinson, LLP. For more than thirty-five years, he has advised companies in the environmental industry and other businesses facing environmental issues. He handles facility siting, environmental and land use permitting, appeals, regulatory compliance, enforcement defense, Brownfields projects, and liability claims.

Currently, Tom is a member of the Board of the Environmental Business Council of New England and is a member of the Board of Trustees of the Virginia Thurston Healing Garden. He regularly presents at seminars on environmental law and regulation for the EBC, Boston Bar Association, Massachusetts Continuing Legal Education, and other organizations. For the last fifteen years, he has authored the chapter on “Massachusetts Solid Waste Law and Regulation” in the Massachusetts Environmental Law treatise published by MCLE.

Tom graduated from Hobart College and earned his JD, cum laude, from Suffolk University Law School. He is admitted to practice in Massachusetts and New York.

Andy is a CPA and formerly led the finance and accounting functions at Triton Technologies and International Forest Products. He currently heads up the finance and accounting functions at LABUR. He is a graduate of Babson College and resides in Mansfield.

Meg has been involved in waste, recycling, and litter abatement for more than 30 years in the public, private and nonprofit sectors. She co-founded the Cape Cod Anti-Litter Coalition, a group dedicated to focusing on education that changes attitudes and behaviors and leads to a culture where littering is considered socially unacceptable. She continues to serve the Town of Brewster as its Chair of the Recycling Commission. In that position, she was able to champion the Pay as you Throw system which increases recycling and decreases trash. She is the co-organizer of Beautify Brewster, a town-wide yearly cleanup event.

Meg received the National Recycling Coalition’s Lifetime Achievement award in 2016 and the Lifetime Commitment Award in 2020 from MassRecycle, having previously received a similar award from the New York State Association for Reduction, Reuse & Recycling. She shares her home on Cape Cod with her husband and Ramblin’ Jack Elliott, her new best furry friend. She is enthusiastic about keeping Cape Cod and Massachusetts clean and plans to help bring the prevention of litter to the forefront.

Ainsley is a marine biologist who earned a Bachelor of Science degree in Biology from Ithaca College and a Master's of Environmental Management degree from Duke University. Born and raised in Massachusetts, she lived in multiple coastal states before landing on the North Shore several years ago.

Ainsley is the chair of the Gloucester Clean City Commission, where she successfully oversaw the passage of Gloucester's plastic bag and polystyrene ordinances, developed a citywide cigarette litter reduction plan, and coordinated environmental stewardship programming in local schools. She has firsthand experience working for nonprofit organizations, as well as state and federal government agencies, and she is eager to contribute her expertise to the statewide efforts of Keep Massachusetts Beautiful.

Monica lives in North Central Massachusetts and has been an avid outdoor sports enthusiast for most of her life. After years of competitive mountain bike racing, she is now focusing on slowing down and appreciating the natural beauty that New England is known for. However, taking a closer look has been difficult. In her very rural and quiet town, the litter was clearly a problem. As a Telecommunications Senior Technical Support Engineer, problem-solving is her daily pursuit, so she turned her energy to solving the litter problem in her town of Ashby and founded Keep Ashby Beautiful. Monica is also a mother of two young daughters, a wife, and an artist. Her inspiration for taking action is her family and a deep concern for the environment.

Sam Squailia is an at-large City Councilor and a community advocate in Fitchburg, where she grew up and lives with her spouse and daughter. She serves as Chairperson of Keep Fitchburg Beautiful, organizes Fitchburg City Wide Yard Sales, neighborhood and park cleanups, and leads environmental and recreational trails initiatives with the Fitchburg Greenway Committee. Sam was appointed by former Governor Baker to the Massachusetts Bicycle and Pedestrian Advisory Board, is serving as an elected Vice-President of the Massachusetts Municipal Councilors Association, is President of the 501c3 Fitchburg Friends of DOGS, Inc., and is a board member of the Fitchburg Abolitionist Park Friends Board.

Professionally, Sam is an Architectural Building Engineer & Project Manager with a LEED AP in Building Design and Construction. For the past 24 years, she has worked on commercial, industrial, and residential building design and construction projects. Sam is an active proponent of water conservation, sustainability, litter cleanup, and corporate environmental responsibility and she believes that we should all work toward leaving our world better than how we found it.